Triangulation:
Overdesign is also a characteristic which needs to be considered carefully as it can break the rule, form follows function, and tempt society into buying things they do not need or have much use for. “If design is itself a medium of social interactions, overdesign is a symptom of interactions that are dysfunctional. And if, as is generally acknowledged, design is a kind of rhetoric, overdesign is an opportunistic abuse of rhetoric in the application of some form of power.” (Grudin, 2010, pg 14-15). We interact to find out problems which we can solve and communicate through design, but that is when we are abusing what has been said. Overdesign is the opportunity for abusing this art of persuasion, which shows it has some form of power.
Within the discipline of graphic design, designers are hired as communicators, whether that is to boost the credibility of clients or package design which suggest “wholesomeness, increased size, and uniqueness of products that are hazardous, smaller, and no different from other brands.” (Caplan, 2006, pg 160). Design has become a language (Sudjic, 2008), where in effect designers are the translators. They have the skill to communicate messages which can cause love, hate, war, hope, freedom, and pain. All, which society will take in and reflect on how that will change their world.
No comments:
Post a Comment